LEGO Billboard Mock-up

LEGO Billboard Mock-up

What Is It?

Conceptualize and designed a OOH (Out of Home) advertisement mock-up Advertising Copywriting for Print class. My target audience was for the middle-age adults who had grew up with Lego.

Deliverable: Branding, signage, print design, advertisement

Process: Ideated on different taglines and themes that would invoke nostalgia for my target audience (middle-age adults). I was able to find an image of this Lego figurine and using Adobe software, created this mock-up.

Tools & Skillset: Adobe Illustrator, Photoshop, graphic design, marketing